Encoding devices provide the means of transmitting information and include advertisements, public relations efforts, press releases, sales activities, promotions, and a wide variety of additional verbal and nonverbal cues sent to receivers. From my perspective, on-page optimization also refers to critical planning steps like understanding your niche, keyword research, and …

SEO has been in the mainframe of digital marketing for little above two decades. Going back to the coffee example for a moment To earn the real SEO rewards, it needs to be an ongoing campaign that really makes a difference to your website as a whole. According to Forrester …

And if these people are your demographic, you need to have your SEO in order. Raw traffic is generally a rough estimate of success to some degree. Top Search engine positioning is the Holy Grail of all search engine optimisation professionals and enthusiasts alike I'm on the lookout for an …

It's a simple but necessary fix that can have a large impact on search rankings. So content marketing is one of the 3 main pieces to SEO, but has been around for longer than SEO because of things like Michelin Stars and Guiness Book of World Records, which were essentially …

Check forums, online communities and Q&A sites to find the questions people in your niche are asking. Providing clear answers with actionable points is a sure-fire way of creating content your target audience will love. When a consumer deems a product to be important, it becomes more likely she …

Technical SEO is the basic foundation of any site. While it might not have a direct relation to page/site ranking, it supports all the other components and must be done with a lot of care. How often did you leave a website because it took too long to open …

Today, if you want to appear relevant and valuable, you need to increase the length of your articles. I'm not asking you to pad or copy and paste just to meet up with the ideal words count. If you are working out an SEO strategy, you should split it into …

Make sure all the links are no follow if you are being paid by a third party to publish a post on your blog. The backlinks which are paid are punished by Google. It applies for both, the page giving it and the one receiving it. The number of backlinks …